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Building Awareness Online: Are you Measuring Digital Branding Effectively? By Paul on 21 February 12 | Tags: ,,
The traditional marketing funnel is a process of driving initial user awareness and consideration through to conversion and loyalty.
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Eurostar incorporates social media into live advertising platformPosted on 22/02/2012
Eurostar will integrate social media with real-time outdoor advertising to help improve customer loyalty.
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Broken Journeys

By Jon on 30 September 2011 | Tags: None

Quantifying the impact of the use of multiple internet- enabled devices on the ability to track online sales.

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