Planning & Buying

Using best in class planning, targeting and campaign management skills, we create bespoke plans to ensure we put your ads in front of the right people at the right time to drive sales cost-effectively.

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Privacy Policy

Privacy & Cookie Policy ...

This site is operated by equimedia Limited, a company incorporated in England (registration number 3892399), the registered office of which is First Floor, Stella Building, Whitehall Way, Windmill Hill Business Park, Swindon, SN5 6NX.

As a valued visitor to our website, we are committed to maintaining your privacy and being clear & transparent on how we use cookies and any personal data you submit to us.

PERSONAL DATA

If you complete a form on this site, you will be asked to provide certain information about yourself (such as your name, address and email address). equimedia respects the privacy concerns of users of this web site and complies with all applicable UK Data Protection legislation currently in force in relation to its treatment of personal information. This privacy statement sets out our policy in relation to how it uses any personal information collected from you through your use of this site.

By disclosing your personal information to equimedia Limited, you consent to the collection, storage and processing of your personal information in the manner set out in this privacy policy.

In the event that you would like to update your details or have any queries regarding this privacy statement please contact equimedia by any method set out at the bottom of this page.

Prior to completing a form on this website you will also be asked to confirm that you have read our terms and conditions. Our terms and conditions explain how we securely store and use your data. They also explain how this website uses cookies (as below).

USE OF COOKIES

equimedia use cookies to recognise website visitors and to store the way visitors use this site. This allows us to analyse website activity, so we can optimise the user experience and make sure we offer the best content for visitors. We use cookies in order to give us information on the number of visitors to different parts of our website and thus to monitor which areas are most useful.

We also occasionally run targeted advertising to generate relevant traffic for this website. In order to target this advertising effectively, we use a cookie to ensure this advertising is targeted and relevant.

The cookies we use do not contain any personally identifiable information.

Read more about how this site uses cookies.

LINKS

This site contains some links to other websites. We are not responsible for the content or privacy policies of any of these sites.

CHANGES TO THIS POLICY

The equimedia privacy policy may change at any time, so you may wish to check it each time you visit our website.

CONTACT DETAILS

By Post:

equimedia Limited
Stella Building
Windmill Hill Business Park
Whitehill Way
Swindon
SN5 6NX

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Kaizen
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Facebook Blueprint

Our experience of creating audience centric, bespoke campaigns, our tracking and results analysis expertise and the knowledge of our programmatic trading desk team ensure we create marketing plans that drive sales and growth, cost-effectively in UK, Europe, North America and beyond

Our media planning and buying is completely audience centric. We work with you to define your ideal customer profiles,  analyse their media consumption habits and use this insight to define a digital marketing strategy and channel plans that reach your ideal customers when they are ready to engage.

We Can Support

  • Audience Definition
  • Audience Targeting
  • Media Campaign Planning
  • Media Campaign Buying
  • Media Campaign Tracking
  • Media Campaign Optimisation

 

Our tracking and results analysis expertise ensures all campaigns are optimised over time to maximise their efficiency. Our attribution analysis skills help us understand the contribution of each channel to overall results which ensures budgets aren’t squandered and we deliver a holistic marketing plan that maximises your Return on Investment overall.

Whether you want advice on which digital channels would work for you, you need to ensure your paid social and display campaigns work as hard as possible to create brand awareness and interest, or you want to get more from your TV and Digital Audio spend, or want to understand what each channel contributes to overall results, we have the expertise to help you achieve a Return on Investment that drives growth, profitably.

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Our Work

New York Bakery Company

In Q4 of 2017 the New York Bakery Company re-launched their brand with a fresh new look and updated brand identity – all focused around their amazing new ambassador Edna! We were tasked with the planning and execution of an innovative online campaign to drive maximum brand awareness and engagement during this crucial period.

The digital strategy we executed used a wide range of channels and placements, testing different creative variants, and also making the most of recent digital innovations. The plan included Programmatic Display via our Kaizen Trading Desk, YouTube Trueview Pre-Roll, Facebook and Instagram Carousels and Cinemagraphs, Native Video via Unruly, and a Mumsnet Online Partnership.

7.2 million programmatic display impressions @ £2.50 CPM

5.1 million video views @ £0.05 CPView

14,000 new users driven to site from paid activity

What Our Clients Think

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Direct to Consumer

Driving the right consumers to online shops, fulfilling orders and maximising return on investment.

Overview

Media

Reaching out to your customers through the right channels and building brand through response.

Overview
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