Paid for and organic social Media campaigns are integral to most brands digital marketing success. Using target audience insights our planners and Kaizen trading desk team (Who are Facebook Blueprint qualified) will ensure your B2C or B2B paid for social media campaigns use the right platform for your target audiences, cut through the noise creatively, reach your ideal customers cost efficiently, and drive interest and engagement.
- Facebook and Instagram
- TikTok
- Full Funnel Strategy
- Pixel Implementation
- Conversions API set up
Whether we advise you use Facebook, Instagram, Twitter, Pinterest, LinkedIn, Xing in Germany or new platforms as they emerge, audiences can be targeted on their demographics, interests and behaviours and re-targeted. Your customer data can be used to exclude existing customers or find similar new audiences. Optimisation can be to your chosen Key Performance Indicator (KPI) be it site traffic or conversions.
Our experienced team deliver best-in-class campaigns, finding the right audiences through clever targeting, applying the scientific approach of establishing a control, test and learn, and optimising towards the required KPI's. We understand how different social platforms are used and how to maximise performance, combining audience insights, performance data and creative best practice.