Our specialist ELEVATE B2B team are experts at understanding complex and evolving client challenges and have developed effective solutions that achieve business goals. This is underpinned by our exceptional application of website analytics and UX.
Our digital solutions deliver results across each stage of the customer journey and include:
Our tracking and results analysis expertise ensures all campaigns are optimised to maximise their efficiency. Our attribution analysis skills help us understand the contribution of each channel to overall results, which ensures budgets are managed to maximise Return on Investment.
Whether you want advice on which digital channels would work for you, how to get more from your paid social and display campaigns to create brand awareness and interest, how to get more from your TV and Digital Audio spend, or to understand what each channel contributes to overall results, we have the expertise to help you achieve a Return on Investment that drives growth and profits.
Our experience spans many industry sectors including complex technology, financial services, research and development, cyber security, pharmaceutical, software and hardware, with the requirements varying significantly by industry and territories
We have worked with clients across the globe, managing multiple languages and understanding nuances around audiences and data management.
Our approach is founded around three core pillars:
Understanding customer data is an essential part of creating effective digital solutions.
Whether this be sales data, customer profiling, or onsite journeys, data is the backbone from which all ELEVATE campaigns are created.
We couple our understanding of data with advanced proprietary targeting and ad delivery technology, effective and accurate attribution modelling tools, and an award-nominated reporting platform to visualise results.
ELEVATE offers a full-service B2B solution that helps our clients solve their business problems.
Finally, the human element.
Our people are experts at tailoring solutions to meet and overdeliver on specific client objectives.
The range of solutions we offer and our breadth of expertise within the B2B sector is a testament to this.
KPI’s and Return On Investment are critical to all our clients. ELEVATE are experts at understanding how marketing channels and technology can be deployed to harness insights based on each client's individual needs and as a result, maximise their ROI.
Our starting point is to evaluate each client’s current performance and review the accuracy of their analytics. Having identified significant or marginal opportunities for gains we then provide a bespoke marketing plan anchored in a roadmap for improvement and success.
equimedia have a long-standing relationship with Panasonic TOUGHBOOK; the rugged devices business unit within Panasonic Connect’s Mobile Solutions division.
Panasonic TOUGHBOOK wanted to generate cost efficent, high quality leads from the Pharma industry in the UK. Messaging would focus on a free trial of their rugged devices as a hook. We needed to ensure that we would drive interest from the right audience. As the client, said “we don’t want Bob from accounting requesting a box!”
55% over delivery on expected leads
38% lower cost per lead than target
100% the right audience and intent
equimedia is one of the best online advertising agencies in Europe. Their knowledge of the market and techniques is excellent. By working with them, we have reduced the cost per advertising response by 80% while increasing website traffic by 25% Year on Year.
Marketing Director, Panasonic Computers Europe
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