Web Analytics

We are Google Analytics 4, Tag Manager, BigQuery & full Google stack experts. We provide you with the tools to analyse your website performance data and gain deeper insight into how to improve your online presence.
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We understand that in this age of digital advertising and website analytics that you need to have accurate data at your fingertips. This enables you to make well informed and accurate decisions quickly, both to help improve the performance of your marketing and advertising activity, but also to improve your customer user journeys on your site and all brand interactions. Our ultimate objective is to provide you with the tools you need to analyse your online performance and drive more conversions. We are a Google Partner Agency and specialize in getting the most out of Google Analytics (including GA 360) as well as ensuring your tags are implemented to best practice via Google Tag Manager.

  • GA4 Migration & Implementation
  • Tag Management
  • Tag Audits
  • Data Layer Creation
  • Enhanced Ecommerce
  • Detailed Custom Event Setup
  • GA3 & GA4 Data Retention via BigQuery
  • Server Side GTM
  • GA Training


Data driven decision making is what makes for successful brands, campaigns that exceed objectives, and gives confidence that what you decide will succeed. We all know that making strategic marketing decisions based on detailed insight is a lot more likely to drive success, and this is where we help our clients. By setting up your Google Analytics account in a well segmented and bespoke fashion, depending on the unique needs of the business, we allow our clients to move forward at pace and with confidence.

Our clients trust us to undertake detailed reviews of their existing analytics platforms, fix existing tracking issues, set up accurate monitoring measures, and add additional analytics value through the bespoke manipulation of web analytics data. As experts in Enhanced Ecommerce, Data Layer solutions, and Event Tracking – we have worked with many clients to deliver advanced analytics insights they didn’t think were possible, and make decisions that have driven ROI.

Google Marketing Platform Certified
Google Analytics 4
Google Tag Manager
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Our Work

CS Healthcare

CS Healthcare’s quote and buy funnel was incredibly dated. As part of an overall brand modernisation project the website needed to reflect a better customer experience and make it easier for customers to understand their USP’s. Our team undertook a Google Analytics & UX audit to identify pain points in existing customer journey; this customer insight was then used to re-build the quote and buy funnel and implement a comprehensive GA setup, data layer, and ongoing event tracking.

Fully trackable quote process from start to end

Sophisticated Google Analytics setup

End-to-end MI feeding into the business

What Our Clients Think

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Performance Media