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The Three Pillars of Successful B2B Digital Transformation

Date
Thu 9/23/2021
Topic:
  • Direct to Consumer
  • Customer Experience
  • Digital Transformation
  • B2B
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The Three Pillars of Successful B2B Digital Transformation

It has often been said that in order to survive, B2B businesses must shed their digital inhibitions and adopt the technologies and approaches that have made B2C so successful. While this is true, digital transformation goes deeper than that. Rather than merely imitate B2C, wholesalers, distributors, manufacturers and suppliers have to be bold and inventive enough to disrupt their own business models and think out of the B2C vs. the B2B box.

In this eBook, we reveal how B2Bs can successfully respond to change, and invent the disruption of tomorrow.

Inside:

  1. Understand how buyer needs have changed and how your selling must evolve in response
  2. Learn what you can do to create engaging buyer, customer and B2B Partner experiences
  3. Discover how to quickly innovate with new sales strategies and business models or get left behind.

About the Author

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Ross Britton
Website Experience Director

Ross has been with equimedia over 5 years and leads our Website Experience team. With a broad knowledge and a keen eye for detail, his focus is on delivering outstanding website user experiences, high quality builds, and conversion rate improvements the drive business growth.