Paid Search

Managing your brand visibility within search engine results and custom targeting your marketing campaigns, we use account set up best practice and optimise the use of all available AI techniques to drive brand interest and cost efficient sales.

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Privacy Policy

Privacy & Cookie Policy ...

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equimedia Limited
Stella Building
Windmill Hill Business Park
Whitehill Way

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Paid search advertising (ads that appear within search results pages) is one of the most profitable digital channels, often the last channel your customers will use before they make a purchase. So it’s crucial to have your PPC campaigns managed by a team of qualified experts,  so you maximise sales cost efficiently.

We Can Support

  • Google Ads Account Audit
  • Google Ads Account Restructure
  • PPC Strategy
  • Smart Bidding
  • Smart Shopping
  • Responsive Search Ads
  • Brand Awareness


Paid search is a highly competitive, complex discipline. Ensuring your paid search campaigns are set up in the best possible way to drive engagement and sales cost efficiently takes experience, attention to detail, data analysis skills and expertise in the deployment of sophisticated AI (Artificial Intelligence) tools. It is not a task we would ever take lightly and pride ourselves on always deploying best practice techniques and working closely with Google Experts to ensure we get the best possible performance from our client’s campaigns, consistently.

Our team of paid search experts can help you start from scratch and set up the basics or review and rebuild your ad account structure so that your paid search campaigns perform better, deliver on your KPIs and achieve your desired Return On Investment and growth.

Our team are Google Ads and Bing Ads certified and as a Google Premier Partner and Bing Certified Partner we also receive access to the latest betas so you can be sure to be at the cutting edge of new developments in Paid search AI and optimisation techniques.








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Our Work

Leading UK Retailer

We work with one of the UK’s largest retailers and in order to achieve growth in online sales we are always testing new paid search bidding techniques. Exploring our options to increase investment in paid search while controlling Return on Investment (ROI) we identified a significant opportunity to increase sales through Google’s smart bidding technology and smart shopping ads.

100% increase in paid search sales year on year

80% increase in paid search sales in 1 month

77% further increases in paid search sales in month 2

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Direct to Consumer

Driving the right consumers to online shops, fulfilling orders and maximising return on investment.



Reaching out to your customers through the right channels and building brand through response.

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